Inspired by our founder Axel's transformative encounter with authentic Matcha in Japan and his subsequent quest to the same quality to the US, our mission is to provide high-quality Matcha at accessible prices.

Recognizing a gap in the market for genuinely premium Matcha at a reasonable price, Ichundu began importing Matcha into the US directly from Japan. We ensure that our customers stateside can enjoy the rich, vibrant experience of true Matcha without compromise.

Our goal is to share the exceptional taste and health benefits of Matcha, fostering a community of enthusiasts and connoisseurs alike.